Mobile marketing blog

Mobile Apps set to be worth $17.5 billion by 2012

Posted on June 4th, 2010 by buongiorno

The global mobile apps market is set to be worth US$17.5 billion by 2012, according to a report commissioned by Get Jar, the world's second largest app store.

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B!Digital neemt plaats in IAB Taskforce Social

Posted on June 1st, 2010 by buongiorno

De IAB Taskforce Social is maandag officieel van start gegaan. Het voornaamste doel is om merken te helpen bij het nemen van de juiste beslissingen op het gebied van social media.

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E! Online goes mobile with B!Digital

Posted on May 28th, 2010 by buongiorno

B!Digital and Comcast International Media (CIMG) have signed an agreement to launch a suite of localized European mobile sites for leading entertainment and lifestyle brand E! Entertainment Television.

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The Mobile Applications Market

Posted on May 24th, 2010 by buongiorno

Since the opening of the Apple Store, Apple, entrepreneurs and other companies have proven that mobile applications can not only be saleable, but that the best can become phenomena and superb revenue makers.

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The future of marketing? Looks at social media

Posted on May 7th, 2010 by buongiorno

In the past 6 months, marketers have shifted their attitudes toward social media marketing spending. This was recently affirmed in the new study, “The CMO Survey”, from Duke University’s Fuqua School of Business and the American Marketing Association. 

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